ULTRA LIMES PISA

SEO and paid advertising for SMEs

Know what your competitors did yesterday.
Every morning.

Our algorithms track up to one hundred competitors every day: which search rankings they are capturing, which ads they just turned on, and what they changed on their website. You take action the following morning: they realize it at quarter’s close.

Free · delivered within 48 hours · no obligation

The problem, stated directly

01

Whoever searches for you finds someone else

The questions your target market is trying to answer today are being captured by someone else. That is not merely lost traffic: those are qualified buyers purchasing from a competitor.

02

You discover ad performance at month’s end

The report arrives when the budget has already been spent. An underperforming ad must be killed the very same week, not debated at the next monthly meeting.

03

No one monitors your competitors

Your agency looks at your account. The actual edge, however, lies outside: in what your competitors test, fail at, and repeat, provided someone is systematically recording it.

Surveillance

100

competitors tracked
every day, per client

Organic rankings, active ads, storefront price adjustments, newly indexed pages, and published content. Not a dusty database to look up: an actionable alert when something moves.

Daily Intelligence Sample sample schema
Target Observed Shift Countermove
Comp. A New ad running for "warehouse inventory software" Defend position today
Comp. B Lost 6 rankings on primary keyword cluster Capture the opening
Comp. C Raised list prices by 9% Review offer pricing
Comp. D Paused campaigns on secondary product line Scale up ad spend

The engine

Two disciplines executed better than anyone who called you this week.

01. Organic Search

SEO with proprietary algorithms, not a generic checklist

We uncover the questions your market is already asking that are currently going to someone else. Then the unglamorous technical foundation (architecture, structured data, server logs), which is what actually yields enduring rankings.

  • Semantic clusters built on proprietary models
  • Competitor blind spots, tracked daily
  • Source-level technical engineering
  • Traffic that does not vanish when ad budgets pause

02. Paid Advertising

We kill what loses. We scale what wins.

No creative remains active out of sentiment: every message enters rigorous attribution testing and stays only if it converts. What fails to perform is turned off that same week.

  • Google, Meta, LinkedIn
  • Ad spend reallocated to top performers weekly
  • Server-side tracking resilient to cookie blockers
  • Live dashboard accessible to you 24/7

Visual assets and creative production

We partner closely with Goldenbloom photo studio for all visual and cinema production: dedicated studio space, commercial lenses, and Sony Cinema camera bodies. High-performing campaigns burn through generic creative rapidly: lowering acquisition costs requires proprietary visual assets crafted with professional lighting that competitors cannot replicate. Competitor surveillance runs across social channels too: what your rivals publish, what gains traction, and what they abandoned.

The methodology →

Why believe us

We taught AI to organizations where failure is not an option.

Management consulting, banking, critical infrastructure, aerospace, and advanced manufacturing: five industries where errors carry immediate consequences. Each entrusted their teams to our training. This is not a trophy collection: it is the verifiable proof that our predictive models work in the field.

EY
AI team training: vector math, fine-tuning, multi-agent architectures
Unicredit
AI in banking, where every automated decision must be defended before an auditor
Autostrade per l’Italia
UX and autonomous agents on infrastructure traversed by millions of people
Piaggio
AI for imagery and design, plus machine learning on industrial manufacturing
ESA (European Space Agency)
Machine learning where acceptable error margins approach zero

AI and machine learning courses taught at these organizations as an instructor for partner training institutions. They are not direct clients.

How to start

Day 0

Name your primary competitor

A single field in a form. No ninety-minute discovery call, no aggressive sales reps.

Day 2

Receive your 3-point written audit

The 3 highest-value keywords for your business, the top 3 competitor queries, and technical site audit. Free and yours to keep.

Then

Quote follows diagnosis

Never before. And if your proprietary data is insufficient to support predictive modeling, you will hear it from us before signing anything.

Client capacity

Capacity: 5 new clients per quarter.

Tracking one hundred competitors every day means reading those intelligence reports every morning. Exceeding this volume dilutes the work, and we do not do half-measures. When quarterly capacity is filled, intake rolls over to the following quarter.

Objections

The objections, before you have to raise them

I already have an agency. Why change?

Ask them for the latest insight they detected about one of your competitors, and when they detected it. If the answer is a monthly report, you already understand the difference. Many clients partner with us for organic search and surveillance while keeping their existing agency for collateral production.

How much does it cost?

There is no generic price sheet, and anyone who quotes you one over the phone has never inspected your data. The analysis of your three competitors is complimentary: from there, we establish what is required and what it is worth, followed by a formal written quote.

How long before we see results?

Paid advertising is evaluated starting from the very first week. Organic search compounds over months—which is exactly why it must be started today rather than when pipeline is urgently needed. Anyone promising page-one rankings in thirty days is selling you something else entirely.

Is monitoring competitors legal?

We exclusively examine what is entirely public: search engine results, ad transparency libraries, published web pages, and online price lists. No access to private data, no intrusion into internal systems. The competitive advantage comes from daily monitoring frequency, not illicit access.

Start with facts

Tomorrow morning, know what they did yesterday.

Name your primary competitor. Receive the 3 highest-value keywords, competitor terms, and technical site audit within 48 hours. Free and yours to keep regardless.

Turnaround
Within 48 hours, in writing
Capacity
5 new clients per quarter
Scope
100% public information, zero risk

Enter your main competitor’s name or website. If you have two others, separate them with commas or share them later.

We reply within one business day. Your data stays between us: no spam lists, no third-party sharing.